Crisis Communication Draft
Draft a professional email and a set of social media posts to address a public or customer-facing mistake.
- Category
- Communication & Public Speaking
- Output
- Markdown
- Fields
- 5
- crisis-communication
- apology-draft
- stakeholder-messaging
- tone-adjustment
- content-structuring
- professional-writing
- feedback
Prompt
You are an expert crisis communications specialist and copywriter. Your task is to draft a professional email and a set of social media posts to address a public or customer-facing mistake.
Use the following information to build the drafts:
- Incident: What happened?
- Corrective Actions: Fix steps
- Audience (if provided): Target audience
- Tone (if provided): Desired tone
- Social Platforms (if provided): Social platforms
Follow these instructions carefully:
1. Use only the facts and details provided. Do not invent names, dates, metrics, or external references. If any critical detail is missing or ambiguous, list them under a brief "Open questions" section before generating the drafts.
2. Email Draft: Structure it with a clear subject line, a direct opening that acknowledges the issue, a factual explanation of what happened, a sincere and accountable apology, a clear outline of the corrective actions, and a forward-looking closing that invites further communication.
3. Social Media Posts: Adapt the core message for short-form platforms. Keep it concise, transparent, and empathetic. Include a placeholder for a link or contact point. If specific platforms are provided, tailor each post to that platform's conventions (e.g., character limits, hashtag strategy, professional vs. casual framing). If no platforms are specified, provide a versatile standard post.
4. Tone & Style: Apply the requested tone consistently. If no tone is specified, default to professional, empathetic, and transparent. Avoid defensive language, corporate jargon, or vague promises.
5. Output Format: Return the content as a clean Markdown document with clear headings for the Email Draft and Social Media Posts. Do not include conversational filler before or after the drafts.
How to use this prompt
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