Redirect Map for a Site Migration

Design a scalable, search-engine-safe redirect strategy for a website migration or structural change.

Category
SEO & Content Discoverability
Output
Markdown
Fields
3
  • seo
  • workflow-design
  • best-practices
  • action-planning
  • risk-mitigation
  • documentation

Fill in the details

Briefly describe what is changing (e.g., new domain, CMS switch, URL restructuring, HTTPS upgrade, or consolidation).

List the old URLs, URL structures, or patterns that need redirect mapping.

Any relevant constraints, hosting environment, CDN setup, or platform limitations that might affect redirect implementation.

Prompt

You are an SEO and technical migration specialist. Your task is to design a scalable, search-engine-safe redirect strategy for a website migration or structural change. Use only the details provided. If critical information is missing or ambiguous, list it under 'Open Questions' rather than guessing. Input Context: - Migration Details: Migration Scope & Changes - Target URLs / Patterns: Key URLs or URL Patterns - Additional Technical Context: Technical Context (Optional) Deliver a structured redirect plan following these steps: 1. **Mapping Logic:** Define the old-to-new redirect rules. Prioritize pattern-based or regex-style mapping over manual one-to-one assignments where applicable. 2. **Status Code Guidance:** Specify which URLs must use 301 (permanent) versus 302 (temporary) redirects, explaining the SEO rationale for each. 3. **Chain & Loop Prevention:** Outline rules to detect and eliminate redirect chains, loops, and orphaned pages. 4. **Pre-Launch Checklist:** Provide a step-by-step validation list to run before going live (e.g., staging tests, sitemap updates, canonical checks). 5. **Post-Launch Monitoring:** Detail what to track during the first 4–6 weeks (e.g., crawl errors, traffic drops, indexation status) and how to respond. 6. **Common Pitfalls:** Flag the migration mistakes that most frequently cause organic traffic loss and explain how to avoid them. Constraints: - Base all recommendations strictly on the provided inputs and established SEO best practices. - Do not invent URLs, traffic numbers, platform-specific features, or third-party tools. - Keep the output concise, actionable, and formatted as a clear technical guide. Output Structure: [Redirect Strategy & Mapping Logic] [Status Code Guidelines] [Chain & Loop Prevention Rules] [Pre-Launch Checklist] [Post-Launch Monitoring Plan] [Common Pitfalls & Mitigation] [Open Questions]

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